Same-day delivery is becoming an increasingly popular choice for U.S. consumers and online businesses alike. With the U.S. same-day delivery market anticipated to surge by over 12% between 2023 and 2028, it’s clear that customers are appreciating the swift service.
In fact, 36% of U.S. online shoppers have already chosen this speedy delivery option. For online businesses, offering such a service can be a game changer; it has been seen to 2X the conversion rates.
Let me share the most crucial same day delivery statistics you should be aware of right away. 📦🚀📈
Same Day Delivery Statistics & Facts: The Key Data
- Online shoppers using same-day delivery increased by 50% from 2020 to 2021.
- 88% of consumers are willing to pay for same-day delivery.
- Same-day delivery can result in a 2X increase in conversion rates for online businesses.
- 36% of U.S. online shoppers opted for same-day delivery, as per latest data.
- More than 25% of shoppers would abandon a cart online if same-day shipping wasn’t available.
- 80% of shoppers want same-day shipping, and 61% want faster.
- Online retailers can boost their competitive advantage by over 85% by offering same-day delivery.
- 49% of shoppers say same-day delivery makes them more likely to shop online.
- 51% of retailers already provide same-day shipping, with another 65% planning to do so within the next two years.
- US same-day delivery is worth around USD 8 billion and is expected to grow by over 12% from 2023 to 2028.
Source: (Retail Touch Points, Elite EXTRA, Invesp, Digital Commerce 360, GlobeNewswire, Sales Lion.)
88% of Consumers Ready to Pay Extra for Same-Day Delivery
Important takeaway:
| Emphasize same-day delivery service | The majority of consumers demonstrate a clear preference for immediate gratification. |
| Leverage pricing for same-day delivery | Consumers show a readiness to bear added costs for speedier delivery. |
| Consider expansion of delivery infrastructure | Accelerated delivery needs could necessitate additional logistics support. |
| Improve marketing for same-day delivery | High consumer willingness to pay indicates an opportunity to enhance promotion strategies. |
Source: Retail Touch Points
Same-Day Delivery Bolsters Retailer Competitive Edge by 85%
Important takeaway:
| Prioritize same-day delivery services | An edge in competition is a substantial business growth incentive. |
| Devise unique selling proposition around same-day delivery | Effective differentiation can be achieved through fast delivery. |
| Invest in efficient, scalable delivery systems | The competitive advantage hinges on the ability to sustain the service. |
| Enhance customer communication about same-day delivery | Transparent, timely information can reinforce competitive positioning. |
Source: Elite EXTRA
Over Half of Retailers, 51%, Now Offer Same-Day Delivery
Important takeaway:
| Join the trend of same-day delivery | More than half of retailers already provide this service. |
| Monitor competitors’ delivery strategies | Keeping up with market trends is critical to remain competitive. |
| Prioritize customer expectations | As consumers get used to same-day delivery, not offering it could be a disadvantage. |
| Distinguish delivery service from others | As the service becomes more common, innovative ways to stand out become crucial. |
Source: Invesp
In February 2021, 36% of U.S. Online Shoppers Opted for Same-Day Delivery
Important takeaway:
| Understand demand for same-day delivery | Over a third of online shoppers express immediate service preference. |
| Target U.S. market with same-day delivery | Evident demand in this demographic can drive focused strategies. |
| Cater to urgency of online shoppers | Rapid fulfillment could enhance customer satisfaction and retention. |
| Promote same-day delivery actively | Awareness and utilization can be increased with effective marketing. |
Source: Digital Commerce 360
Same-Day Delivery Market Expected to Soar to $6.43 Billion in 2022
Important takeaway:
| Exploit growing same-day delivery market | Forecasted growth indicates a promising business opportunity. |
| Plan for expansion of delivery services | Growth prediction underscores the importance of scalability. |
| Consider investment in delivery technology | To keep pace with market growth, tech investment is key. |
| Foresee increased competition | Growth can attract more players, necessitating a distinct strategy. |
Source: GlobeNewswire
36% of Online Shoppers Prefer Web-Only Merchants for Same-Day Delivery
Important takeaway:
| Strengthen web-only merchant same-day delivery | A significant portion of shoppers are already using this service. |
| Promote web-only merchant benefits | Differentiation can be achieved by highlighting unique advantages. |
| Enhance web platform for easier ordering | A seamless user experience can increase utilization of this service. |
| Develop efficient logistics for web-only operations | The logistics backbone is crucial for the success of same-day delivery. |
Source: Digital Commerce 360
80% Shoppers Demand Same-Day Shipping; 61% Seek Even Faster Services
Important takeaway:
| Improve speed of shipping services | High demand for same-day shipping underlines urgency. |
| Explore options for faster-than-same-day delivery | A sizeable number of consumers desire even quicker service. |
| Communicate shipping speed clearly to customers | Transparency can boost consumer satisfaction and loyalty. |
| Invest in robust, agile logistics network | Fast shipping relies heavily on a competent logistical infrastructure. |
Source: Sales Lion
49% of Shoppers More Likely to Shop Online Due to Same-Day Delivery
Important takeaway:
| Integrate same-day delivery to boost online sales | Swift delivery could significantly influence online shopping behavior. |
| Publicize same-day delivery option | Effective promotion can ensure shoppers are aware of the service. |
| Analyze customer preferences regularly | Stay abreast of changes in shopping habits to adapt services accordingly. |
| Consider partnership with reliable courier services | Outsourcing can help meet the high demand for same-day delivery. |
Source: Invesp
Lack of Same-Day Shipping Deters Over 25% of Online Shoppers
Important takeaway:
| Mitigate cart abandonment with same-day shipping | Offering rapid shipping can significantly reduce lost sales. |
| Clearly communicate shipping options at checkout | Transparency at the point of purchase can retain potential customers. |
| Review and update shipping policies | Regular assessment ensures alignment with customer expectations. |
| Invest in real-time inventory tracking | Effective stock management aids in maintaining reliable shipping services. |
Source: Invesp
